While most of us ponder and strive every single day to enhance our client servicing and put our best foot forward, we often tend to forget that the most important aspect of our communication activities is to build relations and augment our connections. With the most of us being active on various social networking sites (SNS), it is a very easy and simple to keep in touch with people and create a database of people who are the key players in the communication industry.
I am sure most of us are aware of the various social networking sites, otherwise known as the new age media, and not only are a part of it but also religiously use them. But then the question here is are we effectively using these SNS? Most of us hardly spend time for obvious reasons, that we are too caught up with our day to day work. But then when we visit these sites at leisure, what do we look for? Entertainment, fun, keeping in touch with our school or college friends? But SNS today is much more beyond that. Looking at the present scenario where SNS is growing with leaps and bounds, one cannot afford stay away from it.
A few statistics below will give a clearer picture of the SNS and their popularity:
Worldwide SNS has increase by 25% and to quantify this the number of users have increased from 0.46 billion to 0.58 billion from June 2008 till now.
Figures keep changing and growing, but the point is where are we heading to? To put it this way, it opens a worldwide forum where, interaction, knowledge sharing and voyeurism will be enclosed within one finite space, where casual visiting, twittering and eavesdropping would merge to the point of being indistinguishable.
How to enhance the usage of social media?
This is a very common question most of us wonder. Of course it is not easy to maintain keep updating ten accounts. But yes the only solution is to alternate. When I say alternate, it means switch in between using these sites, for the only reason that one cannot not miss out on being on the various SNS, or at least the most chased after the sought after at this point of time. Lets go this way: choose any 5 SNS and stick to those till the time you discover that they are worn out and some other SNS has taken over. To start with you can have accounts on Facebook, Orkut, Linkedin, Twitter, flickr. And most of us are aware of youtube which is under the concept of video hosting/rendering. I am sure most of us are aware of Facebook and Orkut so here a guide to Linkedin, twitter and flicker
So to all the people who read this, Happy social networking!